Matched Car Shoppers. Sent Directly to Your Inventory.
CarGenie matches shoppers with vehicles based on their budget, lifestyle and needs — then sends them directly to matching VIN-specific pages on your dealership website.
You only pay for the matched traffic we deliver.
800,000+
vehicle recommendations delivered to real car shoppers
More traffic isn't the same as the right traffic.
Dealerships spend money bringing visitors to their websites, but many visitors still do not know which vehicles fit their needs. Sending more general traffic does not solve that problem.
CarGenie helps shoppers identify suitable vehicles before they arrive on your website — then sends them directly to the matching VIN-specific page.
How it works
Shopper completes the CarGenie quiz
They answer questions about their budget, lifestyle, driving needs and preferences.
CarGenie matches them with vehicles
The shopper receives personalized vehicle recommendations based on their answers.
We find matching dealership inventory
CarGenie connects those recommendations with VIN-specific inventory from participating dealerships.
Shopper visits the dealership's VDP
The shopper is sent directly to the exact inventory page for a matching vehicle.
Matched shoppers, sent to your own inventory pages
Matched shoppers to your VDPs
Shoppers matched to vehicles based on their needs, sent directly to VIN-specific pages on your website.
Traffic connected to shopper needs
Every visit is tied to vehicles that fit the shopper's stated budget, lifestyle and preferences.
Clear reporting
Straightforward reporting on the matched traffic delivered to your dealership.
Control over your campaign
Choose the participating stores, inventory and geography for the traffic you receive.
Straightforward onboarding
A simple setup process to connect your inventory and start receiving matched traffic.
Pay for Matched Traffic — Not Impressions.
There is no charge for ad impressions or general exposure. Your dealership pays only when CarGenie sends a matched shopper directly to one of your VIN-specific inventory pages.
Exact pricing and campaign parameters are agreed upon before launch.
No charge for impressions
General exposure and ad views cost you nothing.
No charge for general traffic
You are not paying for broad, untargeted website visitors.
Pay only for matched traffic
Charges apply only when a matched shopper is sent to one of your VIN-specific pages.
Frequently asked questions
How is CarGenie traffic different from general website traffic?
Every shopper we send has first completed CarGenie's vehicle-matching quiz and been matched with vehicles based on their budget, lifestyle and needs. Instead of landing on your homepage or a search page, they are sent directly to the VIN-specific inventory page for a matching vehicle on your website.
How are shoppers matched to our inventory?
The shopper's quiz answers are used to generate personalized vehicle recommendations. CarGenie then connects those recommendations with VIN-specific inventory from participating dealerships, and sends the shopper to the exact inventory page for a matching vehicle.
Can traffic be limited by store, inventory or geography?
Yes. You control which stores participate, which inventory is included, and the geography your matched traffic comes from.
How does the dealership pay?
Dealerships pay only when CarGenie sends a matched shopper directly to a VIN-specific inventory page. Exact pricing and campaign parameters are agreed upon before launch.
Book a demo
See how CarGenie can send matched shoppers directly to VIN-specific inventory on your dealership website. Tell us a bit about your store and we'll be in touch.
Lead-generation options may also be available for participating dealerships.
You're all set!
Thanks for reaching out. We've received your request and a member of our team will be in touch shortly to set up your personalized CarGenie demo.